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Our Story

Built by merchants, for merchants.

We didn't just build creator software — we ran creator programs first. From building 3 Shopify brands from scratch to scale with our own creator programs, to powering 2,800+ other Shopify brands' creator programs, our experience is baked into every feature.

2020
Founded
2,800+
Brands
$100M+
Creator sales
Calvin and Shelby — Buzzbassador founders
Shopify
Shopify 5.0
★★★★★ rated

Our Journey

From Shopify store to Shopify Partner.

2017

The Beginning

We launched our first business together — an online women’s clothing boutique powered by Shopify. We were eCommerce newbies, but we believed in our brand and were excited to grow.

2017

The Breakthrough

After a rough first month, we tried influencer marketing. Countless hours of research and A/B testing later, we cracked the code. In less than 4 weeks, monthly sales grew from $3K to $50K.

1,566%increase in sales
2018

Scaling the Playbook

We replicated the process with 3 more brands, growing to work with over 8,000 creators in 30+ countries. We had gotten it down to a science.

2019

Identifying A Problem

With massive growth from creator programs came equally massive problems. Scale was nearly impossible to manage with our scrappy team — drowning in spreadsheets, with 80% of our week spent talking to creators, gifting products, tracking posts, and paying commissions instead of running the business. We tried everything: hiring a VA, installing existing solutions on the Shopify App Store. Everything fell short. So we decided to build our own.

2020

Buzzbassador is Born

In January 2020, we launched our solution publicly to help other Shopify merchants who were struggling to scale their creator and affiliate programs — and Buzzbassador was live. We had come full circle: from Shopify merchants to Shopify Partners and App Developers.

Day 1on Shopify App Store
Today

Powering the Best

Thousands of the world’s best Shopify brands trust Buzzbassador to launch, manage, and grow their creator and affiliate programs. And we’re just getting started.

Our Values

What drives us every day.

Merchant-First

Every feature is built from our experience running real creator and affiliate programs. We don’t build in a vacuum — we build from the trenches.

Radically Simple

Creator and affiliate marketing shouldn’t require a PhD. We obsess over making complex workflows feel effortless for every merchant.

Creator-Powered

Creators are the heartbeat of modern commerce. We build tools that help them thrive alongside the brands they love.

Stellar Support

Support that goes above and beyond what merchants expect. The founders work directly with clients, jump on face-to-face calls without hesitation, and even hop into your account to solve problems hands-on. It’s one of the most-praised parts of working with us.

Small & Scrappy

Our hearts are with small, scrappy teams — and no matter what scale we reach, we keep that mindset. We move fast, build fast, stay flexible, and make things work no matter what it takes. Built to support businesses at any stage.

Relationships Matter

Great creator marketing comes down to great relationships. Our founders are a husband and wife duo. Our team are our friends in and out of work. That trickles down — we prioritize continuity, you always work with a familiar face, and we genuinely care about your success.

“We built Buzzbassador because we were tired of tools that didn't understand what it's actually like to run a creator program. Every feature exists because we needed it ourselves.”
Calvin

Calvin — CEO & Co-Founder

Self-serve

Start for free today.

Install from the Shopify App Store in under two minutes. Change plans anytime. No contract or commitment.

Install Free on Shopify

High-touch

Want a guided launch?

Get a personalized walkthrough, migration support, and a dedicated account manager to help you launch your program.

Book a Demo